Selling Your Produce | Your Marketing Choices | Selecting a Marketing Partner | Making it Work | Dealing with Problems | Other Options


MARKETING FOR SUCCESS: A GROWERS GUIDE

Your Marketing Choice

You have several choices about how you market your product. You can:

  • sell it direct to the public
  • sell it through a packing shed or cooperative
  • send it to a processor
  • export it from the farm
  • use a broker sell it direct to a major retailer or - as most growers choose - market it through a Central Markets wholesaler.

If you choose to sell through a Central Markets wholesaler or other intermediary, there are a few simple steps that can help you select the right marketing partner.


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